Description
Location: Remote with 20% of expected travel for in-person team meetings and events.
Deadline to apply: 5pm ET on June 5, 2026
Who We Are
We believe it is self-evident that all people are created equal, with the right to life, liberty, and the pursuit of happiness – and that government secures these rights with the consent of the governed. We call this the American Promise.
To achieve the American Promise requires effective government, fair markets, personal freedom, and representative democracy – and it starts, as the Declaration of Independence itself did, with the states.
Future Now is an effort to achieve the American Promise in states with high impact interventions. The Future Now family includes initiatives such as The States Project and The States Forum.
The Opportunity
Future Now is seeking a Director of Digital Fundraising Strategy to join its Development Vertical and lead the design and execution of a sophisticated and integrated digital fundraising strategy focused on acquiring new donors and audiences, converting them into revenue, and scaling programs that work, all in service of The States Project’s/Future Now’s mission.
Working in close collaboration with leaders in the Development Vertical, the Director will curate and manage the development of coordinated content for The States Project’s owned channels, including its social media platforms, website, paid ads, and email program, to strengthen and grow its fundraising operations. This leader will direct both the daily content and long-term strategies for The States Project’s digital communications, and ensure that audiences are carefully segmented to deliver the right message to the right audience. The Director will also oversee data collection and analysis, implement strategic testing, and advise leaders in the Development Vertical to improve and optimize the impact of all digital communications to achieve fundraising goals.
This position reports to the Chief Growth Officer and manages a team of staff and external consultants. The successful candidate will have a strong background in digital marketing, the ability to manage a variety of stakeholders, and demonstrated experience developing and implementing fundraising strategies that successfully increase revenue. You will be experienced in and committed to bringing innovation and creativity to this work, and excited about playing a key role in an organization willing to take risks and think outside the box.
What You Will Do
Principal activities will include but not be limited to:
Leadership and Strategy
- Develop impactful integrated digital communications strategies that advance The States Project’s objectives and expand its reach and revenue
- Serve as a content curator and connector and drive the coordination of strategic messaging on all platforms across the organization, including social media channels, paid ads, website, and email
- Work closely with department leaders to support their efforts to integrate coordinated messaging in their digital content
- Demonstrate a deep understanding of data, performance metrics, and fundraising within a high compliance structure and effectively apply this knowledge to increase the impact of all digital communications
- Provide strategic guidance, counsel, thought-partnership, and training to organizational leaders regarding Future Now’s digital communications using data-driven insights, translating complex data into clear recommendations
- Provide collaborative advice and guidance on digital fundraising strategies to Future Now initiatives, including The States Forum and Heartland Signal
- Effectively lead, mentor, and manage a team of staff and outside consultants
Marketing Operations
- Own the program’s acquisition targets, including list growth and conversion rates
- Lead the daily development and curation of integrated digital content for all channels and campaigns, and drive the long-term digital communications strategies
- Develop a strategy to optimize The States Project’s audiences and work with the team to test and develop content strategies to convert each audience segment
- Provide data-driven guidance to all teams to improve the performance of their digital communications, translating high level information into actionable tactics and strategy
- Oversee the continuous collection, measurement, and analysis of high-level performance data across all platforms, including attribution, customer acquisition costs, and revenue impacts
- Serve as the thought leader for developing and implementing testing strategies, continually test messaging across all digital channels, and provide clear analysis to the team to increase the impact of their communications
- Support the teams across the organization, including the directors of the Giving Circles, with strategic advice on content curation and best practices to optimize their communications with donors and potential donors
- Increase the overall performance of the digital fundraising program
Benefits
The position offers a competitive benefits package. Benefits currently offered include 75% paid coverage of medical, dental, and vision for individuals and dependents, basic life insurance, an employee assistance program, unlimited PTO, 401(k) matching, annual professional development, wellness, and work-from-home stipends and paid family leave.
Compensation
The salary for this position is $126,250 - 146,954 per year*. Salary offers are made based on the market rate and the candidate's demonstrated level of proficiency, experience, and credentials.
*The pay rate or range noted for this position is in compliance with the District of Columbia Wage Transparency Omnibus Amendment Act of 2023, NYC’s Pay Transparency Act, and other state and local laws.
FN does not discriminate based on gender, gender identity, sexual orientation, race, ethnicity, disability, veteran status, or any other characteristic protected by law. FN values diversity and strongly encourages women, individuals with different ethnic and racial backgrounds, sexual orientations, gender identities, abilities, religious beliefs, and military backgrounds to apply.
FN complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities.
To Apply
To apply for this position, submit a resume and cover letter via the provided link. Applications will be considered on a rolling basis.
What You Can Expect During the Recruitment and Hiring Process
All applicants will submit a resume and cover letter. Selected applicants will be moved forward to a phone screen. The next steps will include additional interviews with Grossman Solutions and organizational leadership.
Requirements
What You Bring
- At least 6 years of progressively responsible professional experience in digital communications, marketing, and marketing analytics, including at least two years serving in a leadership capacity
- Strong analytical skills and the ability to translate complex insights into clear and actionable recommendations
- Experience using a CRM to track audiences across platforms, as well as paid acquisition on Meta
- Leadership experience in complex political environments and/or advocacy organizations
- Demonstrated ability to manage risk and rapid response on digital platforms
- Demonstrated experience running marketing campaigns that drive revenue growth, and managing digital ad buying
- Self-starter with a drive to make things happen and a “no job too small” mindset
- Proven track record of program management excellence and high standards for success, with the ability to manage up, down, and across an organization
- Results-oriented with a proven ability to perform well under pressure and excellent judgment
- Commitment to diversity, equity, inclusion, and belonging
- Exceptional writing and verbal communication skills
- Proven ability to develop and maintain trusting relationships with a variety of stakeholders
- Experience managing teams, including consultants
- Bachelor’s degree or equivalent professional experience
